The landscape of digital media is ready for significant shifts in the next years. We foresee a rise in interactive experiences, moving beyond simple on-demand viewing. Premium models will potentially continue dominant, but we might see more experimentation with different pricing structures, inclu

The landscape of video viewing is ready to experience a substantial transformation in the coming period . We anticipate a surge in interactive programming , including live events and tailored viewing journeys . Moreover , the shift toward shorter-form content will remain significant, competing wi